
The Importance of Video Marketing Chattanooga
Video Marketing Chattanooga & How To Do It Well Brands that want to implement successful marketing strategies need to incorporate video into said strategies. This isn’t a new concept by any means, but what is changing is just how critical video has become on essentially every platform, especially on social. The last few years have […]
Searching for “Food To Go Near Me”?
Easy Eats To Go COVID-19 has ushered in with it many changes, and navigating them has been a new challenge for all of us. Here at our Chattanooga marketing agency, we noticed the needs of our diverse client base shift– and for some, quite dramatically. Our group of local restaurant clients were heavily impacted by […]
COVID-19 Digital Trends & Changes
Covid-19 Digital Trends It’s hard to believe that just four short weeks ago, most Americans were going about their usual lives, driving to work, meeting up with friends, dining out, going to get haircuts or manicures, or casually popping into the grocery for recipe items accidentally overlooked. In the blink of an eye, so many […]
The Advantages of Using Video Advertising
Video Advertising When it comes to choosing the best way to advertise to potential clients, marketers are often left with a bit of a problem. Over the past five years, the way the average consumer takes in digital content has changed dramatically. With the introduction of faster cellular networks and the blanket of wi-fi access […]
Using Facebook to Your Brand’s Advantage
Facebook allows advertisers to display right inside the newsfeed of the social network’s billions of users. As the saying goes, “If something online is made available for free, your eyeballs are the product.”
Google Remarketing Keeps Leads Hot
Google Remarketing is a form of online advertising that puts your website to work building an audience elsewhere. By installing a special piece of code, you gain additional opportunities to keep your brand in front of this bounced traffic after they leave.
Google Display Advertising And Its Benefits
The Google Display Network reaches 90% of Internet users worldwide. With specialized options for targeting, keywords, demographics, and remarketing, you can encourage customers to notice your brand, view an offer, and take action.
Certified Google Partners Chattanooga TN
Riverworks is now a Certified Google Partner to Help Chattanooga TN Businesses. This badge recognizes companies that excel with Google’s products, using the search giant’s best practices.
The Future of Advertising
Wearable Devices and the Future of Advertising I’d admittedly been skeptical whenever Google Glass was mentioned in the news— it seemed creepy and intrusive. Surely it would be the next step to everything in The Terminator and Blade Runner and iRobot coming to pass. Also, how are you supposed to drive in that thing? Then […]