The Importance of Video Marketing Chattanooga
Video Marketing Chattanooga & How To Do It Well Brands that want to implement successful marketing strategies need to incorporate video into said strategies. This isn’t a new concept by any means, but what is changing is just how critical video has become on essentially every platform, especially on social. The last few years have […]
RWM’s Favorite Super Bowl Ads of All Time!
Best Super Bowl Ads of All Time With Super Bowl Sunday coming up on February 13th, we at Riverworks Marketing are especially looking forward to the best ads America has to offer. For many people, Super Bowl commercials are the sole reason they watch the game, and businesses have every incentive to bring their A-game. […]
Cory Horne– Social Media Marketing Specialist
Social Media Marketing Riverworks’ Social Media Specialist extraordinaire, Cory Horne provides our clients and staff with the latest and greatest in all things Facebook, LinkedIn, Instagram, Twitter, Tik Tok and more! In the vast world of social media marketing, online networking, promotions, job postings, reviews and sales is an ever-expanding web of advancements, changes, and […]
6 Reasons Why You Need a Professional Headshot
Why You Need a Professional Headshot When it comes to first impressions, especially as they pertain to our professional lives, there are many benefits to presenting yourself in a polished, positive way. Whether it’s on LinkedIn or your company’s intriguingly human “About Our Team” page, professional headshots are not reserved for the entertainment industry. Our […]
2020 Holiday Planning
Marketing for Quarters 3 and 4 The holidays are a notoriously busy time across many industries, so getting a jump on your end-of-year holiday sales and promotions can make all the difference– especially in this particularly tumultuous year. Great marketing (and sales) often stems from proper planning and preparedness. And while end-of-year revenue has always […]
Riverworks’ Custom Digital Publishing Platform
In effort to more fully serve our clients in the area of digital publishing, Riverworks has built a content management system specifically for online publications…
Searching for “Food To Go Near Me”?
Easy Eats To Go COVID-19 has ushered in with it many changes, and navigating them has been a new challenge for all of us. Here at our Chattanooga marketing agency, we noticed the needs of our diverse client base shift– and for some, quite dramatically. Our group of local restaurant clients were heavily impacted by […]
What is Holistic Digital Marketing?
The Foundation of our Holistic Digital Marketing Services Hello, and welcome once again to the Riverworks Marketing Group blog. We’ve made an effort over the last few weeks to really key in on some of the more niche areas of digital marketing and why, in our opinion, these areas are so important to the success […]
Yes, You Should Care About Online Reviews
A business can potentially have multiple page one rankings, one in the local listing area and one in the main results area, simply from having a high number of good reviews.
Why SEO is Important For Your Business Pt. 3
Spending money on paid search ads only makes sense if those ads bring in more money than you have spent on them. By reducing the number of keywords that you are spending money on for advertising, you can spend more on fewer, more profitable keywords.