Brand Families and Umbrella Brand Marketing
Craft Your Brand & Brand Family To Help Define Your Company & Products When we think of umbrella branding, it’s easy to recall a cast of logos, but a brand is much more than just that. When your brand, or brand family, is crafted well and maintained consistently, it helps to define your company or […]
Employee Spotlight: Lindsey Lowe
Chattanooga SEO and Content Specialist Starting 2020 off with a bang, it is our pleasure to introduce our SEO and content specialist, Lindsey Lowe. A newer member of the Riverworks Marketing team, Lindsey joins us with years of experience in copywriting, branding, and photography. An expert in brand voice and search data, Lindsey has likely […]
New Year, New Photos
New Year, New Photography Here at Riverworks, we believe in the power of strong imagery. Photography creates a mood. A mood makes us feel something. And when we feel something, we’re a lot more likely to do something. If you’re running a business, regardless of what industry you’re in, much of your effort is spent […]
Graphic Design Services and So Much More
Chattanooga Graphic Designer & Problem Solver This month we want to spotlight a vital member of our design team, Jessica Kilts. Hardworking, passionate, and as type A as creatives come, Jess brings so much more to the table than just graphic design services. Originally from upstate New York, Jess is a Chattanooga transplant by way […]
Keep Your Website in the Clouds with Cloud Hosting
Cloud Hosting Is King Cloud Hosting and Why It’s the Superior Choice If you’re a business owner or professional with a website, you’ve probably at one point or another had to make a choice about how to host your site. You’ve also likely heard the terms web hosting vs. cloud hosting, and may even be […]
Employee Spotlight: Amy Price
Riverworks Creative Director It’s that time again, folks, and for this month’s employee spotlight, we want to introduce you to our Creative Director, Amy Price. Hardworking, diligent, and strategic as all get out, Amy is a master at keeping all the plates in the air. She earned her BFA in graphic design at the University […]
Tips for Maintaining the Fastest Browser
Blazing Fast Browser Speed Cache, and cookies, and plugins, oh my! Let’s face it. We all spend a lot of time surfing the Internet for work, for fun, and for information of every sort— it really is just a staple in our day to day lives. For that reason, it can be really frustrating to […]
A Renewed Sense of Opportunity in Placemaking
This week, Chattanooga hosted the 3rd International Placemaking Week conference, a gathering of activists and leaders who, “envision a place-led future for cities.” Speakers and attendees travelled from across the globe to take part in the event, and they were able to share the wisdom of their experience, many times with infectious, optimistic fervor.
Employee Spotlight: Blake Jones
Chattanooga’s Web Developer Wizard For the month of September, we’ve decided to spotlight our insanely talented web developer, Blake Jones. This behind-the-scenes wizard of code is a critical part of our team here at Riverworks, and we’re so lucky to have him on staff. Blake is the youngest member of our team at 21, and […]
iPhone Photo Shoot: Pictures With Your Mobile Device
iPhone Photo Shoot Whether you’re taking photos to promote a business or brand or just making portraits of your dog (to be clear– we find both equally important), there are a few simple things to know that can take your images from blah to yee-haw! In the digital age, we’re basically all photographers on some […]